What to Do When You’re on the MBA Waitlist – A Step by Step Action Plan

Originally published on November 8, 2023. Updated on December 6, 2024.

Waitlisted for your dream MBA program? Understanding the MBA waitlist acceptance rate is only part of the equation. Developing a strong MBA waitlist strategy is key to improving your chances of acceptance. This MBA waitlist strategy should highlight what makes you a strong candidate and address any weaknesses in your original application. Remember, even a low MBA waitlist acceptance rate doesn’t mean your chances are zero. A well-defined MBA waitlist strategy can significantly impact your outcome. Knowing the MBA waitlist acceptance rate informs your approach, but the real work lies in your MBA waitlist strategy.

Being on the MBA waitlist means that the adcom really liked you and thought you would be a great fit for their program but, for any number of reasons, wasn’t able to extend you an offer of admission – yet.

The “yet” is what we’re writing about today. Each year, we have clients get accepted to top MBA programs after being placed on the waitlist. If you’re unsure where to start, our expert guidance can help you craft a personalized strategy that targets your specific strengths and areas for improvement.

What to Do When You’re on the MBA Waitlist

1. Carefully read the instructions.

And follow them. This may seem like a given but we’re surprised how often this step is overlooked. The MBA waitlist instructions provide a lot of useful information, including how to opt in (if needed), what kinds of updates the school accepts, contact information for your waitlist manager, and more.

These instructions can differ from school to school. If you’re on more than one waitlist (we had a client last year who was on three!), it’s important to understand what levers are at your disposal for each. Then you can start planning out your MBA waitlist strategy.

2. Honestly assess your application and identify any opportunities for improvement.

The key to a successful MBA waitlist strategy is ensuring it addresses the reasons the school chose to waitlist versus admit you. In our experience, the most common of these include:

• A test score or GPA lower than the school’s average.
• Light extracurriculars.
• Too little or too much work experience.
• Unclear or inauthentic career goals.
• Undifferentiated experience (especially if you come from an overrepresented pool like banking or consulting).

Ultimately, the opportunity areas differ for each person. Take a critical look at your application—or get a second opinion—to determine where and how you can improve.

3. Act on your application weaknesses.

We’ll say it again – the key to a successful MBA waitlist strategy is action. Here are steps to consider based on common application weaknesses:

• Low test score? Retake the GMAT or GRE.
• Low GPA? Enroll in an online class (e.g., statistics, accounting, or finance) from an accredited institution to demonstrate your academic aptitude.
• Light extracurriculars? Platforms like Taproot or Catchafire can help you quickly add impactful volunteer experience to your profile.

Bulking up your extracurriculars can be challenging given the shorter timeline, but focusing on impactful, well-aligned activities is a good starting point.

4. Draft a waitlist update (assuming the school accepts them).

Once you’ve made progress, share it with the admissions committee—always within the constraints of their waitlist instructions. The best way to do this is by submitting an update letter. Here’s what to keep in mind:

• Provide new information rather than repeating material already included in your application.
• Mention actions you’ve taken to address weaknesses (e.g., a new test score, additional coursework, or extracurricular activities).
• Highlight any other updates, such as a promotion at work or additional reasons for your strong fit with the program.

Importantly, use your update to reassure the school of your commitment. Let them know that their program is your #1 choice, if true. Don’t hesitate to state this directly.

5. Get (appropriately) creative.

So far, we’ve covered the tried-and-true ways to actively manage your waitlist status. However, being on the waitlist is also a great opportunity to think creatively—within the bounds of the school’s waitlist instructions.

Here are a few ideas:

• Video letters. If the school accepts video updates (e.g., Chicago Booth), this can be a unique way to share updates, showcase your personality, and put a face to your name.
• Letters of support. A current student or alum who knows you well could submit a letter detailing why you’re a great fit for the program.
• Campus visits. If you’re near the school—especially if you haven’t visited yet—reach out to admissions. They may allow you to schedule a meeting, or at the very least, visiting campus can reaffirm your interest.

For additional guidance on navigating the waitlist, refer to our article on 10 Dos and Don’ts for Getting off the MBA Waitlist.

Final Words of Advice

We know this is easier said than done, but now is not the time to despair. Your efforts (and emotions) are better spent on taking constructive action. Stay confident—being on the waitlist means you have what it takes—and avoid comparing yourself with others. Focus on the steps above to strengthen your profile.

That said, the waitlist process isn’t formulaic, and there’s no magic bullet. In addition to taking action, it’s smart to have a contingency plan. Consider applying to additional programs in Round 2, or start strategizing how to level up your profile as a reapplicant if needed.

But don’t lose hope. Remember the client we mentioned at the start of this article, who was on three different waitlists? He’s now in his first year at his top-choice program and couldn’t be happier.

On the waitlist and want personalized advice on next steps? We’re happy to help! Our ‘Re-Pack’ service includes a review of your application and actionable advice to inform your waitlist strategy. Request an initial consultation here.